Packaging Design

Packaging design
that sells

Why does packaging design matter so much?

Because it’s your chance to make a splash and show off what your brand’s all about.

Good packaging design doesn’t just house your product; it makes a bold statement, engages your customers, and drives them to choose you over the competition.

It’s your brand’s silent salesman, turning first impressions into lasting loyalty.

Packaging design

Think packaging is just about wrapping your product? Think again!

Great packaging design does way more than just look good—it’s your brand’s first impression and a key player in making those sales. It cuts through the clutter, grabs attention, and creates an emotional connection that sticks. Imagine your product on the shelf, surrounded by a sea of competitors. What makes yours the one that stands out and gets picked up? That’s the magic of exceptional packaging design.

With our strategic, creative approach and deep dive into market trends and competitor analysis, we craft packaging designs that do more than just catch the eye—they boost sales and build loyalty. We’ve worked with some of South Africa’s biggest brands, turning packaging into a powerful tool for success.

Packaging design services
we can help with

Material Selection: The Best for Your Brand

Choose materials that ensure durability and protection, while also reflecting your commitment to sustainability. Our packaging design combines aesthetic appeal with functionality, balancing quality and cost to enhance your product’s market presence.

Design striking displays and interactive elements that engage customers and boost product visibility. Our packaging design includes complementary signage and strategic product arrangement to maximise impact, all while maintaining brand consistency and integrating digital elements.

Stay ahead with comprehensive market research, consumer insights, and brand analysis. Our packaging design is tailored to align with market trends and your brand’s goals, ensuring it resonates with your target audience.

Transform creative ideas into reality with detailed brainstorming, sketches, and mockups. We select the right materials and refine concepts to bring your packaging design vision to life effectively.

Develop stunning graphics and structural designs that enhance your packaging design’s visual appeal and functionality. Our prototyping process ensures your designs are tested and perfected before production.

Maintain a consistent brand look and feel while using packaging design to tell a compelling story. Our approach ensures your packaging aligns with and reinforces your brand’s identity.

Prepare print-ready files that meet high-quality standards and industry compliance. We ensure every technical detail of your packaging design is handled to produce exceptional results.

Coordinate with vendors to ensure a smooth production process. We oversee quality control to maintain high standards in your packaging design from start to finish.

Opt for eco-friendly materials and practices that appeal to environmentally conscious consumers. Our sustainable packaging design solutions help reduce your environmental footprint.

Conduct user testing to gather feedback and refine your packaging design based on insights. We focus on perfecting your packaging to achieve the best possible results.

Create promotional materials that support your product launch and integrate your packaging design into broader marketing campaigns. We help amplify your impact and ensure a successful market entry.

Packaging design

Where creativity
meets purpose

I started JAW in 2010 as my main ‘before I’m 30’ goal. The vision was to create a design agency that wasn’t ‘cool.’ Where you don’t wear sunglasses indoors, hobnob with pretentious crowds or only take on CSI projects to win awards instead of actually making a difference! A place where slippers and a sense of humour are a must, happy hearts fill the space, and design is seen as a tool for change.

– Jeni-Anne Weitz, JAW herself.