ICAS is a leading global provider of wellness services that take care of the physical and mental health of their employees. We have been working with ICAS for over 7 years, allowing us to go on an exciting journey with them both locally and internationally! What prides us most about this brand is that It aligns with the core essence of the JAW Brand – care, a sentiment many of our client partners possess (we choose wisely)!
Working on various elements for ICAS allowed us to interact wholly with the ICAS brand! Working on their Corporate identity allowed us to full entrench ourselves the brand essence and culture, providing great strides in understanding the business in its entirety with exposure to workshops and brand engagement sessions alike.
With a holistic understanding of the business we were tasked to extend our services to their International brand – ICAS Global. We were assigned the role of doing global market research – This resulted in JAW delivering on a refreshed global CI manual, name exploration and rebrand, website reskin, App evolvement and supporting collateral elements. We too have assisted with Broker collateral of which we strategised and developed content for which aided as a toolkit for the sales teams when going out to market, as well as extended product offerings for other product services and segments. We continue to do great work for this brand.
We believe meaningful work starts with listening.
Not to reply, but to understand what really matters.
We believe creativity has a responsibility:
to clarify, to connect, to move something forward.
We believe intention is louder than noise
and that the right idea doesn’t shout, it lands.
We believe people want honesty they can trust
and thinking they can feel.
We believe care is a strategy
and clarity is a kindness.
We believe work should make life easier, not heavier.
Simpler, not smaller. Braver, not busier.
We believe great partnership is built on shared purpose
and the courage to chase something better than expected.
This is the belief system that shapes the work
of anyone who chooses to create with meaning.