Rocomamas Burger Launch
the what JAW Design collaborated with SA powerhouse Retroviral, to a new burger range for RocoMamas, a popular South African burger chain known for its bold flavors and innovative menu offerings. Together, we launched three new burgers in the market: The Donald, The Joker, and The HillBill, creatively named to capitalize on the excitement surrounding […]
Suzuki Digital Marketing
the what Suzuki, a trailblazer in automotive innovation, partnered with us to elevate their digital marketing strategy and enhance brand engagement. Our collaboration encompassed a wide range of services, including the development of a robust digital strategy, creation of campaign templates for internal use by their design team, meticulous execution of impactful media tactics, expert […]
Signature Cosmetics Tiktok Influencer Campaign
the what Signature Cosmetics, a brand renowned for its innovative beauty products, approached us with a dual objective to elevate their brand presence. They aimed to make a grand entry on TikTok and simultaneously promote their eagerly awaited annual limited edition Miss Signature product range. The challenge was to build their TikTok presence from scratch […]
BMI Coverland Campaign
the what BMI Coverland, a leading supplier of roofing solutions, aimed to shift consumer preference from sheet metal to concrete roof tiles. Targeting both lower and higher LSM (Living Standards Measure) segments, we developed a comprehensive campaign strategy emphasizing the advantages of concrete roof tiles. The tagline, “Stop Talking Sheet,” was both eye-catching and […]
Profmed: Through the line campaign
the what A lifetime ago, our founder and Executive Creative Director, while still an Art Director at another agency, embarked on a journey with the Profmed account. It all began with a pitch that set the stage for what would become a four-year adventure of crafting and refining the brand’s creative direction. Her passion and […]
Internal Activation Event
the what FNB Insure enlisted JAW Design to orchestrate the internal launch of their new suite of products before unveiling them to the public. This strategic move included introducing car insurance, life insurance, and funeral cover to their employees first. Launching internally provided several benefits: it ensured that employees were well-informed and enthusiastic about the […]
Pudo Launch
the what The Courier guy approached us to launch their new national brand, pudo – which stands for Pick Up Drop Off. pudo was an existing international brand that they were bringing out from Spain with an existing logo and identity. The brief? Refresh, localise, educate and go wild to ultimately drive uptake! Couriers have […]
Adcock Ingram Critical Care
Adcock Ingram Critical Care – Internal Marketing Campaign the what When the Managing Director of Adcock Ingram Critical Care reached out, they faced a unique challenge: fostering connection and unity among employees. Adcock Ingram’s workforce often worked long hours in isolation, separated by shifts and departments, missing out on positive stories and successes. This disconnect […]
Medihelp Rebrand
Medihelp Brand Positioning and Rebrand the what We were awarded the tender to become Medihelp’s agency in 2019. Medihelp is one of South Africa’s only self-administered medical aid schemes in SA, their main purpose is to care for their members and meet the needs of the demanding healthcare industry. With previous FSP exposure in the […]
eBucks Travel Influencer Campaign
Travel – Influencer Campaign the what One of our favourite campaigns has to be the eBucks Travel Launch: #TheBuckStartsHere Business Objectives: Launch eBucks Travel platform Clearly articulate and create an understanding and buy-in for eBucks as a complementary payment solution to cash for FNB customers Integrate messaging so that it resonates across a variety of […]