BMI Coverland Campaign
the what BMI Coverland, a leading supplier of roofing solutions, aimed to shift consumer preference from sheet metal to concrete roof tiles. Targeting both lower and higher LSM (Living Standards Measure) segments, we developed a comprehensive campaign strategy emphasizing the advantages of concrete roof tiles. The tagline, “Stop Talking Sheet,” was both eye-catching and […]
24 Carrots: Branding and Website
the what 24 Carrots is a renowned event design and management company based in Johannesburg, South Africa. With over two decades of experience, they specialize in crafting bespoke corporate events that are both innovative and memorable. Their expertise lies in pushing the boundaries of logistics and technology to create unique experiences that leave a lasting […]
Pudo Launch
the what The Courier guy approached us to launch their new national brand, pudo – which stands for Pick Up Drop Off. pudo was an existing international brand that they were bringing out from Spain with an existing logo and identity. The brief? Refresh, localise, educate and go wild to ultimately drive uptake! Couriers have […]
Medihelp Rebrand
Medihelp Brand Positioning and Rebrand the what We were awarded the tender to become Medihelp’s agency in 2019. Medihelp is one of South Africa’s only self-administered medical aid schemes in SA, their main purpose is to care for their members and meet the needs of the demanding healthcare industry. With previous FSP exposure in the […]
ICAS Corporate Wellness rebrand
ICAS International – rebrand the what ICAS is a leading global provider of wellness services that take care of the physical and mental health of their employees. We have been working with ICAS for over 7 years, allowing us to go on an exciting journey with them both locally and internationally! What prides us most […]
Informatec Visual Identity
Informatec Switzerland – visual identity and collateral the what Informatec is a business intelligence (BI) specialist organisation, with a head office in Basel Switzerland, and additional hubs in Portugal and Germany. Informatec did a soft launch of the product suite in 2021 but fell short of getting much traction in the market. The initial observation […]
Nelson Mandela Centenary Celebration
Nelson Mandela Centenary Celebration – Exclusive Event Branding the what Ocean Basket is an international seafood restaurant. We worked with the brand for ten years developing a deep understanding of their restaurant marketing needs; from digital & in-store campaigns, through to internalisations and training material. Part of our scope included their summer & winter menu launches. […]